ACOG PRESIDENTIAL TASK FORCE SERIES ON PREVENTIVE HEALTH CARE PART 3 OF 3

Mobile apps in ObGyn practice: Tools for enhancing women’s preventive health care

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Mobile apps are putting evidence-based medicine, society guidance, and health recommendations at your—and your patients’—fingertips. An ACOG Presidential Task Force describes their goals in recommending an ASHP-developed rubric to evaluate medical apps and how apps can fit into the preventive health care discussion at the annual visit.


 

References

Dr. Eva Chalas’ American College of Obstetricians and Gynecologists (ACOG) Presidential Initiative “Revisit the Visit” was established with a vision of what the future holds for obstetrician-gynecologists. As ObGyns, we are often the first physician to care for the patient in her adulthood, and we continue to do so across the entirety of her life. This gives us the opportunity to form long-term partnerships with women to address important preventive health care measures. The annual visit can serve as a particularly impactful point of care to achieve specific preventive care objectives and offer mitigation strategies based on patient-specific risk factors. With an eye to the future, we have a great opportunity to continue to reinvent ourselves and highlight the positive impact we can make on women’s long-term health.

Evolutionary changes in ObGyn

Preventive medicine guidelines have evolved to reflect enhanced cervical cancer screening tests, longer-acting contraceptive options, and better data on the lack of utility of the annual pelvic exam that has changed the focus of the annual visit for both physicians and patients.1 These changes allow us to pivot and leverage the trust we build with our patients to make meaningful impacts in preventing chronic disease, improving prepregnancy health, reducing maternal mortality and morbidity, and improving the quality and longevity of our patients’ lives. New guidelines, coupled with the knowledge of the leading causes of morbidity for women, provide the chance to incorporate areas of screening and intervention that, while we are capable of addressing, we traditionally have not done so for various reasons.

The ACOG Presidential Task Force identified 5 areas of preventive health that significantly influence the long-term morbidity of women: obesity, cardiovascular disease, preconception counseling, diabetes, and cancer risk. ObGyns are uniquely positioned to identify and initiate the conversation and subsequently manage, treat, and address these critical health areas. To make this daunting task more manageable, the Task Force not only published webinars to address the clinical knowledge pertaining to these areas of health but also specifically looked at how to use technology to aid obstetrician-gynecologists in addressing them with patients.

Making use of technology in clinical practice

Technology is emerging as an influential player in health care. Major corporations, such as Amazon, Google, Apple, and Facebook, are making headlines in health care as they consider strategies (moves) to revolutionize technology and, in turn, patient visits like we have never seen before. Examples include incorporating artificial intelligence in a patient’s care and allowing better access for primary care.

The changes that we will see over the next 10 years, influenced by industry, will be more than those seen in our lifetime. To prepare for these changes, we need to incorporate technology into our daily practice. This encompasses much more than just the electronic medical record. Consequently, the Task Force intentionally looked at mobile medical apps to aid physicians in addressing the 5 specific areas of preventive health identified.

While a small step compared with what is to come, apps are a great resource to leverage in making this transition. However, with hundreds of thousands of medical apps available in app stores and the constant updates and iterations of each, it would be impossible to recommend any single app. There is much value in having a framework to use to efficiently measure the benefit of an app that you or your patient comes across in clinical practice. The objective of this series was to provide clinicians with an effective tool to evaluate a medical app that could be used, for example, when addressing obesity or optimizing prepregnancy health.

Continue to: The recommended rubric for evaluating apps...

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